Carefully curated ingredients help to hydrate and tone hair.

Tone Correcting.

Coloured Hair.

Moisturises.

How To Use Noughty Purple Reign Conditioner

Put a small amount of conditioner into palms and rub together to spread evenly. Start at the mid-lengths and ends and leave on hair for 1-3 minutes before rinsing thoroughly from root to tip. If this is your first time using a purple conditioner, leave it on for a minute. Everyone#s hair is different, so this gives you a chance to see how it works for your hair. You can always leave it on longer next wash. Rinse completely from scalp to ends.

Key Ingredients In Noughty Purple Reign Conditioner

Glycerin: moiisture maven # this humectant works to soften and smooth as well as helping hair retain its moisture.

Blueberries: Whether in your breakfast bowl or haircare they hydrate and help keep hair looking and feeling healthy.

Blackcurrant: An antioxidant powerhouse extracted to help hair replenish lost moisture.

Violet Pigments: Balancing the brass comes from one of our 3% synthetic ingredients, driving performance alongside our natural ingredients. Violet pigments have colour correcting superpowers: neutralising warm hues by toning them down.