Color Wow Hair Care

Led by Founder and CEO Gail Federici, the brand is known for identifying unmet beauty problems and resolving them with innovative solutions. Color Wow’s mission is to solve every unaddressed issue related to colour-treated hair, and their greatest honour is the life-changing impact their products have on women around the world.

Color Wow is founded on a 25-year history of award-winning beauty product innovation. It is the first complete range of colour care products that not only spells the end for roots, but also solves every single issue associated with colour‐treated hair. Developed by the award‐winning team behind the industry‐renowned product lines that figured out frizz and perfected blonde, comes another life‐changing product line. This time, the innovators at Federici Brands went back to their roots, to help you eliminate yours.

From being the first to tame frizz, to brighten blonde and, now, to solve the myriad unaddressed problems of colour-treated hair, Color Wow have earned a reputation for disruptive technologies that shatter categories, set precedents, win awards and live on to become iconic beauty products.

Shop our range of best selling Colour WOW Hair Care products like our best selling Color WOW Dream Filter 200ml which prolongs hair color in between salon visits and removes excess minerals and metals detoxing and brightening your hair or our Color Wow Dream Coat Supernatural Spray 200ml for sleek, silky frizz free hair now!